The invisible stuff that quietly costs you customers.
Your Core Web Vitals — LCP, INP, CLS — scored against Google's actual thresholds, with a mobile vs. desktop comparison and the specific files dragging your score down. Not "optimize your images" — the actual file names and sizes. Covers your homepage plus a key inner page, auto-detected from your navigation.
Any site that feels slow, ranks worse than it should, or hasn't had a speed check since launch.
A WCAG 2.1 AA scan of your site powered by axe-core — the same engine accessibility professionals use — with every violation mapped to its WCAG criterion and explained in plain language. Thousands of ADA website lawsuits are filed every year; this report tells you where you stand without the fearmongering, and gives your developer a concrete fix plan.
Businesses that have never tested for accessibility and would rather find the issues before a demand letter does.
An inventory of every signal a first-time visitor — or a hesitant shopper at checkout — uses to decide whether your business is legitimate: SSL health and expiry, privacy and return policies, contact transparency, social proof, security badges, and the quiet credibility killers like a stale copyright year or mixed-content warnings. Every missing trust marker is a measurable leak in your funnel.
Ecommerce stores with cart abandonment they can't explain — and any business whose site needs to feel safe to strangers.
If customers say "we never got your email," your domain's DNS is the first suspect. This check needs only your domain name — no inbox access — and audits SPF, DKIM, DMARC, MX, and BIMI records, then checks your mail-server IPs against the Spamhaus, SpamCop, and Barracuda blacklists. The verdict comes in plain language: are your invoices and newsletters landing in spam?
Any business that emails invoices, quotes, or newsletters and keeps hearing "check your spam folder."
Social Preview Audit
Every time someone shares your link on Facebook, LinkedIn, X, or Slack, your site makes a first impression you never see. This audit crawls up to 5 pages, checks your Open Graph and Twitter Card tags, verifies every preview image actually loads and fits each platform's specs — then shows you pixel-faithful mockups of exactly how each page appears when shared, including the ugly fallbacks users really see when tags are missing.
Anyone whose links show up blank, broken, or with the wrong image when shared — or who's never checked.